2014 North Lake Tahoe Snowfest Parade & Annual Gear Sale

The North Lake Tahoe SnowFest is celebrating its 33rd year of fun festivities for everyone! 2014’s schedule of events is drawing crowds of locals (and visitors) to Tahoe-based destinations, both indoors and out. There is a full list of activities scheduled throughout the ten-day festival, and the final parade will pass right in front of our store in Kings Beach on Saturday!

While you’re out enjoying everything Snowfest has to offer, like the infamous Kings Beach Parade, stroll into our storefront across from the North Tahoe Event Center and Jason’s Beachside Grille. You’ll find incredible savings at Tahoe Mountain Sports this Friday through Monday. We will have all sorts of awesome outdoor gear and clothing on sale, some as much as 70% off! In fact, everything in our store will be marked down for all four days!

These photos and video were taken from our storefront during the 2013 Kings Beach SnowFest Parade:

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Come enjoy all the festivities with us, and bring the kids! You’re sure to find fun for all ages. From Firework shows and a Firefighters’ Pancake Breakfast to an Ice Cream Eating Contest and the Dress Up Your Dog Contest, there are lots of cool events you won’t want to miss.

Click here to view the 10-Day SnowFest Event Calendar

Now’s your chance to get a screamin’ deal on those skis you wish you had. Or, think ahead a few seasons and grab yourself a warm winter jacket that will last for years to come. Stock up on breezy spring dresses for the warm and sunny days only a couple months away, and save big on a camp stove and summer backpacking equipment that you may otherwise regret not “stealing” while you can.

Get an affordable backcountry setup before it’s too late! All skis and boots will be 20-60% off. We’re not talkin’ your average boots or skis, either. We’ve got backcountry gear from Black Diamond, K2, Dynafit, Marker Bindings, Salomon and more!

All Marmot, Mountain Hardwear and The North Face clothing will be 40% off. Can you believe that? Go ahead, have the person next to you pinch your arm. Yes, this is real. There will be so many discounted items to choose from, and I wouldn’t dare attempt to list them here. You’ll have to come have fun exploring our inventory.

*Monstrous sale applies to walk-in customers only. We don’t tolerate shoplifting, but we’re happy to let you come steal from us this weekend via huge savings

Here’s a map of the best place to watch the parade. We have wide stairs and an elevated balcony for a better view, and the local radio MC usually posts up right in front of our store to announce the stars of Snowfest’s Kings Beach Parade: