Arcade Belts: The Best Belts For Sports - Cody Townsend Interview
Thanks to Cody Townsend for the interview and thanks to www.avanthans.com for filming and editing.
I got a chance to sit down with Cody Townsend, professional freeskier and co-founder of Arcade Belts, and he answered a ton of questions I had about “the most comfortable and versatile belts” that myself, as well as many others I’ve discussed them with, have ever had the pleasure of wearing. Arcade Belts come from Olympic Valley, California, right at the base of Squaw Valley Ski Resort. The idea for durable and stretchy, streamlined and stylish belts stemmed from countless days skiing directly outside what is now the Arcade headquarters, and it shows in every little feature: They’re super strong, even when stretched to the max. Form nor function will alter in extreme weather. They’re easy to adjust on-the-fly. They have more fashion sense than you do. They’re affordable and will outlast the others.
Walk into Tahoe Mountain Sports on any given day and I guarantee at least one of the few employees will be sporting a belt from Cody and his crew. None of us have a dressy Arcade belt yet, but I doubt we return from the holidays without at least a few between the six of us. I notice Meaghen’s The Pacific all the time, and if she’s not wearing that she’s in one of five others from seasons past. Meaghen: I swear I only notice the belts! Dave wears his The Hemmingway to work, and on the same days he rocks it backcountry skiing. I know for a fact because I ski and work with him. I’ve given both The Sedona and The Scout as gifts, and they’re now cherished by their recipients. I rotate between The Midnighter and The Foundation, and I wear them for every single thing I do except trail running, yoga and chillin’ on the couch or sleeping. And that’s not even completely true; I’ve fallen asleep in my pants and an Arcade belt, and specifically recall waking up thinking, “I can’t believe I didn’t wake up to take that off.”
Don’t just take my word for it. Look around…you’ll start to notice a trend at the waistline.
Shop Arcade Belts online: https://www.tahoemountainsports.com/prod_detail_list/arcade-belts
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